From f553eb99833744c4fc99d9cf5a79b35d2a8b329e Mon Sep 17 00:00:00 2001 From: peth-yursick <55857222+peth-yursick@users.noreply.github.com> Date: Fri, 2 Oct 2020 20:00:27 +0200 Subject: [PATCH] wht why how (#123) --- what-why-how-of-your-dao.md | 166 ++++++++++++++++++++++++++++++++++++ 1 file changed, 166 insertions(+) create mode 100644 what-why-how-of-your-dao.md diff --git a/what-why-how-of-your-dao.md b/what-why-how-of-your-dao.md new file mode 100644 index 00000000..f54001f2 --- /dev/null +++ b/what-why-how-of-your-dao.md @@ -0,0 +1,166 @@ + +# The What, Why & How of Your DAO +> *"To ask the right question is already half the solution of a problem."* - Carl Jung + +While in our case here, *knowing* the solution is only the seed of a solution, it is nonetheless critical to ask the right questions. + +Originally made by [Felipe Duarte](https://twitter.com/duartedao), [*DAO Canvas*](http://daocanvas.webflow.io/) is a simple tool for you to answer some of the most important questions when starting a DAO. + +You may not have all the answers now, but you should at least try answering them. +- To start answering these questions, open [this doc](https://docs.google.com/document/d/1iS3xRLsaZORNGnhAmYekGPJyqYLtax-h62estIsF90s/edit?usp=sharing) then go "File" > "Make a copy" and off you go 🙃 + +If you need any help, don't be afraid to [ask us anything](https://discord.gg/6JFXC9T) 😇 +
+ +## Core + +### Name your DAO + +> Just don't make it generic; this is not San Francisco. + +### What do you want to achieve? + +> Take time to really think it through & condense into a sentence. + +### What are the three most important [values](https://www.google.com/search?q=list+of+values&sxsrf=ALeKk00gKf4qjEK4puOgs1zch0Q-z3SeRw:1601637375655&source=lnms&tbm=isch&sa=X&ved=2ahUKEwiysNaW5JXsAhUql4sKHaZdCoYQ_AUoAXoECBkQAw&biw=2091&bih=1225) to this organization? + +> - TBD +> - TBD +> - TBD + +### What decisions are made through voting? + +> Budget allocation? Hiring? Investments? Everything? Nothing? + +### How would the success of this DAO impact the world? + +> Think long term & aim high. + +### What/who is needed to achieve the goals of this DAO? + +> What are the things that need to happen? Who are the people that need to join? What do you need to do? + +
+ +## Community + +### What is the backstory? + +> Why are you here & why are you doing this? Why should people care? Tell a story, people love stories! + +### Communication platforms + +> How does your DAO communicate? Where do you chat daily? Where do you do meetings? What about async long form thought-sharing? Where do you store knowledge? How do you inform the less active members & the wider community? Where do you share your message & recruit new members? + +Here's what we use for MetaGame: +- **Daily chatting:** *Discord* +- **Long form async:** *Discourse forums* +- **Less-active & wider community:** *Substack newsletter* +- **Knowledge repository:** *Docusaurus wiki* +- **Outside comms:** *mainly Twitter & related community channels but also niche-related forums/reddits* + +### Community’s rhythms and rituals: + +> Weekly meetings? Meetups? Newsletters? Podcasts or AMAs? Do you celebrate birthdays? Do you play games together? Do you take time to check-in before each meeting? +> *This is something better figured out over time, but worth thinking about.* + +- **Weekly:** *Ex: a community call or something?* +- **Monthly:** *Ex: a regular time to address token allocations?* + +### Who is responsible for what? + +> Who are the people responsible and who keeps the pulse of the rituals? +> *As you might not even have the people yet, this is something you'll need to figure out over time. Alas, make it a habit to make sure there is 1 person responsible for keeping pulse on any task or initiative lest you end up with the [story of Everybody, Somebody, Anybody & Nobody](https://i.pinimg.com/originals/8a/1d/73/8a1d73ef7261e9c6f1bcdcaab2b5153c.jpg).* + +### Member journey + +#### Describe the new user onboarding process + +> How do people discover and join your DAO? + +#### How do new users catch up? + +> Getting started page, calls to action, newsletter, etc.. + +#### How do you keep users engaged? + +> Why should people stick around after discovering your DAO? + +#### Why do people leave your DAO? + +> Eg. lack of clear direction & widespread understanding of what is going on. Failure to properly onboard people through clear written information & human connection. Failure to engage people and let them know of all the little ways they could contribute. Failure to reward them. These are the things you need to think **a lot** about. + +
+ +## Governance elements + +### How do you know you are succeeding? + +> What are you optimizing for? Are there any key performance indicators? + +- \# or % active users (per week) +- \# of proposals made/passed (per week) +- Any other concrete outputs you're looking for? + +### Reflect on these governance polarities + +- Global <> the organization’s physical infrastructure <> Local +- Decentralized <> how distributed amongst people is its decision making <> Centralized + +### Caps and global constraints + +> Is there a cap on the tokens to be minted? Maximum burn rate of funds? What are users not allowed to do? + +### Common issues + +> What are the decisions that need to be made on a daily basis and are not considered critical? +> Do you want them made by the people on the front-line or do you want it all through voting? + +### Critical proposals + +> What are the critical decisions that the DAO can take that need a high degree of consensus? + +### Legal strategy + +> How does the DAO negotiate it’s legitimacy with the legacy legal system? Think about legal wrappers if needed. + +### Doubts and concerns on the parameters + +> Questions, comments, and concerns go here. + +
+ +## Stakeholder Analysis + +### From the users’ point of view, what is the DAO’s primary objective? + +> Should be one sentence or less. + +### What connects your different user personas? + +> They might share goals, ambitions, ideology, or a problem. What is it? + +### How do members coordinate strategy, planning and direction? + +> Where/how does the community coordinate so that the DAO can operate in a peer to peer way? + +### How can users leverage participation for individual benefit? + +> What do people get out of the DAO? Connecting their needs/desires to the collective process is important to keep your users engaged. + +### Describe your user personas: + +> Think about their age, lifestyle, and goals. + +- Persona 1 +- Persona 2 +- Persona 3 + +### How will you fund it and why would someone invest in your DAO? + +>Will you need a lot of money to build this DAO? If so, what is the incentive for people to fund it? How do you plan on making a return on their investment? Will you go the VC way or the crowdfunding way? Membership fees? + + + + +---