diff --git a/README.md b/README.md
index b76a8da2..cc7011ea 100644
--- a/README.md
+++ b/README.md
@@ -12,7 +12,7 @@ Three quick start options are available:
 
 * [Download the latest release](https://github.com/twitter/bootstrap/zipball/master).
 * Clone the repo: `git clone git://github.com/twitter/bootstrap.git`.
-* Install with Twitter's [Bower](http://github.com/bower/bower): `bower install bootstrap`.
+* Install with Twitter's [Bower](http://bower.io): `bower install bootstrap`.
 
 Read the [Getting Started page](http://getbootstrap.com/getting-started/) for information on the framework contents, basic template guidelines, and more.