diff --git a/r2/example.ini b/r2/example.ini
index 4dbd12fbb..464e577c3 100755
--- a/r2/example.ini
+++ b/r2/example.ini
@@ -28,6 +28,8 @@ allow_wiki_editing = true
 # a modified read only mode used for cache shown during heavy load 503s
 heavy_load_mode = false
 
+# a message placed in the infobar
+announcement_message =
 # the site's tagline, used in the title and description
 short_description = open source is awesome