diff --git a/r2/r2/controllers/api.py b/r2/r2/controllers/api.py
index 63cb398b1..5c0abf6f9 100644
--- a/r2/r2/controllers/api.py
+++ b/r2/r2/controllers/api.py
@@ -1403,10 +1403,15 @@ class ApiController(RedditController):
         jquery.refresh()
 
     @require_oauth2_scope("report")
-    @noresponse(VUser(), VModhash(),
-                thing = VByName('id'))
+    @validatedForm(
+        VUser(),
+        VModhash(),
+        thing=VByName('thing_id'),
+        reason=VLength('reason', max_length=100, empty_error=None),
+        other_reason=VLength('other_reason', max_length=100, empty_error=None),
+    )
     @api_doc(api_section.links_and_comments)
-    def POST_report(self, thing):
+    def POST_report(self, form, jquery, thing, reason, other_reason):
         """Report a link or comment.
 
         Reporting a thing brings it to the attention of the subreddit's
@@ -1417,6 +1422,12 @@ class ApiController(RedditController):
         if not thing or thing._deleted:
             return
 
+        if (form.has_errors("reason", errors.TOO_LONG) or
+            form.has_errors("other_reason", errors.TOO_LONG)):
+            return
+
+        reason = other_reason if reason == "other" else reason
+
         # if it is a message that is being reported, ban it.
         # every user is admin over their own personal inbox
         if isinstance(thing, Message):
@@ -1434,12 +1445,21 @@ class ApiController(RedditController):
         hooks.get_hook("thing.report").call(thing=thing)
 
         sr = getattr(thing, 'subreddit_slow', None)
-        if (c.user._spam or
+        if not (c.user._spam or
                 c.user.ignorereports or
                 (sr and sr.is_banned(c.user))):
+            Report.new(c.user, thing, reason)
+            admintools.report(thing)
+
+        if isinstance(thing, Link):
+            button = jquery(".id-%s .report-button" % thing._fullname)
+        elif isinstance(thing, Comment):
+            button = jquery(".id-%s .entry:first .report-button" % thing._fullname)
+        else:
             return
-        Report.new(c.user, thing)
-        admintools.report(thing)
+
+        button.text(_("reported"))
+        form.fadeOut()
 
     @require_oauth2_scope("privatemessages")
     @noresponse(VUser(), VModhash(),
diff --git a/r2/r2/lib/js.py b/r2/r2/lib/js.py
index 03e30d90d..f413dd85b 100644
--- a/r2/r2/lib/js.py
+++ b/r2/r2/lib/js.py
@@ -470,6 +470,7 @@ module["reddit"] = LocalizedModule("reddit.js",
     "multi.js",
     "filter.js",
     "recommender.js",
+    "report.js",
     "saved.js",
     PermissionsDataSource({
         "moderator": ModeratorPermissionSet,
diff --git a/r2/r2/lib/jsontemplates.py b/r2/r2/lib/jsontemplates.py
index 4f977d227..a2325e1d9 100644
--- a/r2/r2/lib/jsontemplates.py
+++ b/r2/r2/lib/jsontemplates.py
@@ -27,7 +27,7 @@ from wrapped import Wrapped, StringTemplate, CacheStub, CachedVariable, Template
 from mako.template import Template
 from r2.config.extensions import get_api_subtype
 from r2.lib.filters import spaceCompress, safemarkdown
-from r2.models import Account
+from r2.models import Account, Report
 from r2.models.subreddit import SubSR
 from r2.models.token import OAuth2Scope, extra_oauth2_scope
 import time, pytz
@@ -171,10 +171,13 @@ class ThingJsonTemplate(JsonTemplate):
                 return None
             return distinguished
         
-        if attr in ["num_reports", "banned_by", "approved_by"]:
+        if attr in ["num_reports", "report_reasons", "banned_by", "approved_by"]:
             if c.user_is_loggedin and thing.subreddit.is_moderator(c.user):
                 if attr == "num_reports":
                     return thing.reported
+                elif attr == "report_reasons":
+                    return Report.get_reasons(thing)
+
                 ban_info = getattr(thing, "ban_info", {})
                 if attr == "banned_by":
                     banner = (ban_info.get("banner")
@@ -423,6 +426,7 @@ class LinkJsonTemplate(ThingJsonTemplate):
         media_embed="media_embed",
         num_comments="num_comments",
         num_reports="num_reports",
+        report_reasons="report_reasons",
         over_18="over_18",
         permalink="permalink",
         saved="saved",
@@ -513,6 +517,7 @@ class CommentJsonTemplate(ThingJsonTemplate):
         likes="likes",
         link_id="link_id",
         num_reports="num_reports",
+        report_reasons="report_reasons",
         parent_id="parent_id",
         replies="child",
         saved="saved",
diff --git a/r2/r2/lib/pages/pages.py b/r2/r2/lib/pages/pages.py
index 2d0c40e22..ba10d91a6 100644
--- a/r2/r2/lib/pages/pages.py
+++ b/r2/r2/lib/pages/pages.py
@@ -329,8 +329,9 @@ class Reddit(Templated):
                                        clone_template=True,
                                        thing_type="comment",
                                       )
+            report_form = ReportForm()
             self._content = PaneStack([ShareLink(), content,
-                                       gold_comment, gold_link])
+                                       gold_comment, gold_link, report_form])
         else:
             self._content = content
 
@@ -2602,6 +2603,10 @@ class Gilding(Templated):
     pass
 
 
+class ReportForm(Templated):
+    pass
+
+
 class Password(Templated):
     """Form encountered when 'recover password' is clicked in the LoginFormWide."""
     def __init__(self, success=False):
diff --git a/r2/r2/lib/pages/things.py b/r2/r2/lib/pages/things.py
index 4676a38e9..46899dd0c 100644
--- a/r2/r2/lib/pages/things.py
+++ b/r2/r2/lib/pages/things.py
@@ -23,7 +23,7 @@
 from r2.lib.db.thing import NotFound
 from r2.lib.menus import Styled
 from r2.lib.wrapped import Wrapped
-from r2.models import LinkListing, Link, PromotedLink
+from r2.models import LinkListing, Link, PromotedLink, Report
 from r2.models import make_wrapper, IDBuilder, Thing
 from r2.lib.utils import tup
 from r2.lib.strings import Score
@@ -132,6 +132,7 @@ class LinkButtons(PrintableButtons):
                                   ignore_reports = thing.ignore_reports,
                                   show_delete = show_delete,
                                   show_report = show_report and c.user_is_loggedin,
+                                  report_reasons = Report.get_reasons(thing),
                                   show_distinguish = show_distinguish,
                                   show_marknsfw = show_marknsfw,
                                   show_unmarknsfw = show_unmarknsfw,
@@ -173,6 +174,7 @@ class CommentButtons(PrintableButtons):
                                   parent_permalink = thing.parent_permalink, 
                                   can_reply = thing.can_reply,
                                   show_report = show_report,
+                                  report_reasons = Report.get_reasons(thing),
                                   show_distinguish = show_distinguish,
                                   show_delete = show_delete,
                                   show_givegold=show_givegold,
diff --git a/r2/r2/models/report.py b/r2/r2/models/report.py
index c121cc5c5..ac3364119 100644
--- a/r2/r2/models/report.py
+++ b/r2/r2/models/report.py
@@ -39,7 +39,7 @@ class Report(MultiRelation('report',
     _field = 'reported'
 
     @classmethod
-    def new(cls, user, thing):
+    def new(cls, user, thing, reason=None):
         from r2.lib.db import queries
 
         # check if this report exists already!
@@ -53,7 +53,11 @@ class Report(MultiRelation('report',
             g.log.debug("Ignoring duplicate report %s" % oldreport)
             return oldreport
 
-        r = Report(user, thing, '0')
+        kw = {}
+        if reason:
+            kw['reason'] = reason
+
+        r = Report(user, thing, '0', **kw)
         if not thing._loaded:
             thing._load()
 
@@ -84,7 +88,7 @@ class Report(MultiRelation('report',
     @classmethod
     def for_thing(cls, thing):
         rel = cls.rel(Account, thing.__class__)
-        rels = rel._query(rel.c._thing2_id == thing._id)
+        rels = rel._query(rel.c._thing2_id == thing._id, data=True)
 
         return list(rels)
 
@@ -118,3 +122,20 @@ class Report(MultiRelation('report',
 
         queries.clear_reports(to_clear, rels)
 
+
+    @classmethod
+    def get_reasons(cls, wrapped, max_reasons=20):
+        if wrapped.can_ban and wrapped.reported > 0:
+            reports = cls.for_thing(wrapped.lookups[0])
+            reasons = set()
+            for report in reports:
+                if len(reasons) >= max_reasons:
+                    break
+
+                reason = getattr(report, 'reason', None)
+                if reason:
+                    reasons.add(reason)
+
+            return list(reasons)
+        else:
+            return []
diff --git a/r2/r2/public/static/css/reddit.less b/r2/r2/public/static/css/reddit.less
index 0884a16a5..fba4b0e0b 100644
--- a/r2/r2/public/static/css/reddit.less
+++ b/r2/r2/public/static/css/reddit.less
@@ -10054,3 +10054,54 @@ body.with-listing-chooser {
       }
   }
 }
+
+.report-form {
+    display: none;
+    background-color: #f6e69f;
+    border: thin solid #d8bb3c;
+    max-width: 300px;
+    padding: 5px;
+    margin: 5px 0;
+    font-size: larger;
+
+    input {
+        margin: 5px 0;
+
+        &[type="radio"] {
+            margin: 2px 0.5em 0 0;
+        }
+
+        &[name="other_reason"] {
+            width: 95%;
+        }
+
+        &:disabled {
+            background: #dddddd;
+        }
+    }
+}
+
+.reported-stamp.has-reasons {
+    cursor: pointer;
+}
+
+ul.report-reasons {
+    width: 80%;
+    background-color: #f6e69f;
+    border: thin solid black;
+    display: none;
+
+    li {
+        &.report-reason {
+            padding: 1px 10px;
+            display: block;
+            overflow: hidden;
+            text-overflow: ellipsis;
+        }
+
+        &.report-reason-title {
+            padding: 1px 10px;
+            font-weight: bold;
+        }
+    }
+}
diff --git a/r2/r2/public/static/js/report.js b/r2/r2/public/static/js/report.js
new file mode 100644
index 000000000..44a7f2cb9
--- /dev/null
+++ b/r2/r2/public/static/js/report.js
@@ -0,0 +1,88 @@
+r.report = {
+  "init": function() {
+    $('div.content').on(
+      'click',
+      '.report-thing, button.cancel-report-thing',
+      $.proxy(this, 'toggleReportForm')
+    );
+
+    $('div.content').on(
+      'click',
+      'button.submit-report',
+      $.proxy(this, 'submitReport')
+    );
+
+    $('div.content').on(
+      'change',
+      '.report-form input[type="radio"]',
+      $.proxy(this, 'enableReportForm')
+    );
+
+    $('div.content').on(
+      'click',
+      '.reported-stamp.has-reasons',
+      $.proxy(function(event) {
+        $(event.target).parent().find('.report-reasons').toggle()
+      }, this)
+    );
+  },
+
+  toggleReportForm: function(event) {
+    var element = event.target;
+    var $thing = $(element).thing();
+    var $thingForm = $thing.find("> .entry .report-form");
+
+    event.stopPropagation();
+    event.preventDefault();
+
+    if ($thingForm.length > 0) {
+      if ($thingForm.is(":visible")) {
+        $thingForm.hide();
+      } else {
+        $thingForm.show();
+      }
+    } else {
+      var $form = $(".report-form.clonable");
+      var $clonedForm = $form.clone();
+      var $insertionPoint = $thing.find("> .entry .buttons");
+      var thingFullname = $thing.thing_id();
+
+      $clonedForm.removeClass("clonable");
+      $clonedForm.attr("id", "report-thing-" + thingFullname);
+      $clonedForm.find("input[name='thing_id']").val(thingFullname);
+      $clonedForm.insertAfter($insertionPoint);
+      $clonedForm.show();
+    }
+  },
+
+  submitReport: function(event) {
+    var $reportForm = $(event.target).parent()
+    return post_pseudo_form($reportForm, "report");
+  },
+
+  enableReportForm: function(event) {
+    var $thing = $(event.target).thing();
+    var $reportForm = $thing.find("> .entry .report-form");
+    var $submitButton = $reportForm.find('button.submit-report');
+    var $enabledRadio = $reportForm.find('input[type="radio"]:checked');
+    var isOther = $enabledRadio.val() == 'other';
+    var $otherInput = $reportForm.find('input[name="other_reason"]');
+
+    event.stopPropagation();
+    event.preventDefault();
+
+    $submitButton.removeAttr("disabled");
+
+    if (isOther) {
+      $otherInput.removeAttr("disabled");
+    } else {
+      $otherInput.attr("disabled", "disabled");
+    }
+
+    return false;
+  }
+}
+
+$(function() {
+  r.report.init();
+});
diff --git a/r2/r2/templates/printablebuttons.html b/r2/r2/templates/printablebuttons.html
index eacf0e3c1..ca7316774 100644
--- a/r2/r2/templates/printablebuttons.html
+++ b/r2/r2/templates/printablebuttons.html
@@ -20,7 +20,7 @@
 ## reddit Inc. All Rights Reserved.
 ###############################################################################
 
-<%namespace file="utils.html" import="plain_link, pretty_button, data" />
+<%namespace file="utils.html" import="plain_link, pretty_button, data, error_field" />
 
 <%!
    from r2.lib.strings import strings
@@ -52,8 +52,14 @@
       %endif
     %endif
   %elif thing.show_report:
-    <li>
-      ${ynbutton(_("report"), _("reported"), "report", "hide_thing")}
+    <li class="report-button">
+      %if thing.style in ("linkbuttons", "commentbuttons"):
+        <a href="javascript:void(0)" class="report-thing">
+          ${_("report")}
+        </a>
+      %else:
+        ${ynbutton(_("report"), _("reported"), "report", "hide_thing")}
+      %endif
     </li>
   %endif
   %if thing.show_marknsfw:
@@ -174,6 +180,28 @@
   </span>
 </%def>
 
+<%def name="reports_button()">
+<li 
+    %if thing.report_reasons:
+      class="rounded reported-stamp stamp has-reasons"
+      title="${_('click to show report reasons')}"
+    %else:
+      class="rounded reported-stamp stamp"
+    %endif
+    >
+  ${strings.reports % thing.thing.reported}
+</li>
+</%def>
+
+<%def name="report_reasons()">
+<ul class="report-reasons rounded">
+  <li class="report-reason-title">${_("report reasons:")}</li>
+  %for reason in thing.report_reasons:
+    <li class="report-reason" title="${reason}">${reason}</li>
+  %endfor
+</ul>
+</%def>
+
 <%def name="linkbuttons()">
   %if thing.show_comments:
     <li class="first">
@@ -252,9 +280,7 @@
   %endif
 
   %if thing.show_reports and not thing.show_spam:
-   <li class="rounded reported-stamp stamp">
-     ${strings.reports % thing.thing.reported}
-   </li>
+    ${reports_button()}
   %endif
 
   %if getattr(thing.thing, "use_big_modbuttons", False):
@@ -262,6 +288,11 @@
   %elif thing.ignore_reports and thing.can_ban:
     ${ignore_reports_toggle(thing.thing)}
   %endif
+
+  %if thing.show_reports and not thing.show_spam and thing.report_reasons:
+    ${report_reasons()}
+  %endif
+
 </%def>
 
 <%def name="commentbuttons()">
@@ -280,6 +311,7 @@
           </li>
         %endif
     %endif
+
     %if c.profilepage:
       <li>
         ${self.bylink_button(_("context"), thing.permalink + "?context=3")}
@@ -292,6 +324,7 @@
                             a_class="may-blank")}
       </li>
     %endif
+
     %if not thing.profilepage:
       %if thing.parent_permalink:
         <li>
@@ -304,24 +337,31 @@
         </li>
       %endif
     %endif
+
     ${self.banbuttons()}
     ${self.distinguish()}
     ${self.give_gold()}
+
     %if not thing.profilepage and thing.can_reply:
       <li>
         ${self.simple_button(_("reply {verb}"), "reply")}
       </li>
     %endif
+
     %if thing.show_reports and not thing.show_spam:
-     <li class="rounded reported-stamp stamp">
-       ${strings.reports % thing.thing.reported}
-     </li>
+     ${reports_button()}
     %endif
+
     %if getattr(thing.thing, "use_big_modbuttons", False):
        ${big_modbuttons(thing.thing)}
     %elif thing.ignore_reports and thing.can_ban:
       ${ignore_reports_toggle(thing.thing)}
     %endif
+
+    %if thing.show_reports and not thing.show_spam and thing.report_reasons:
+      ${report_reasons()}
+    %endif
+
   %endif
 </%def>
 
diff --git a/r2/r2/templates/reportform.html b/r2/r2/templates/reportform.html
new file mode 100644
index 000000000..3e84390d9
--- /dev/null
+++ b/r2/r2/templates/reportform.html
@@ -0,0 +1,73 @@
+## The contents of this file are subject to the Common Public Attribution
+## License Version 1.0. (the "License"); you may not use this file except in
+## compliance with the License. You may obtain a copy of the License at
+## http://code.reddit.com/LICENSE. The License is based on the Mozilla Public
+## License Version 1.1, but Sections 14 and 15 have been added to cover use of
+## software over a computer network and provide for limited attribution for the
+## Original Developer. In addition, Exhibit A has been modified to be
+## consistent with Exhibit B.
+##
+## Software distributed under the License is distributed on an "AS IS" basis,
+## WITHOUT WARRANTY OF ANY KIND, either express or implied. See the License for
+## the specific language governing rights and limitations under the License.
+##
+## The Original Code is reddit.
+##
+## The Original Developer is the Initial Developer.  The Initial Developer of
+## the Original Code is reddit Inc.
+##
+## All portions of the code written by reddit are Copyright (c) 2006-2014
+## reddit Inc. All Rights Reserved.
+###############################################################################
+
+<%namespace file="utils.html" import="error_field" />
+
+<div id="report-thing-fullname" class="report-form clonable rounded">
+  <input type="hidden" name="thing_id" value="thing-fullname">
+  <span class="reason-prompt">
+    ${_('why are you reporting this?')}
+  </span>
+  <ol>
+    <li>
+      <label>
+        <input type="radio" name="reason" value="spam">${_("spam")}</input>
+      </label>
+    </li>
+    <li>
+      <label>
+        <input type="radio" name="reason" value="vote manipulation">${_("vote manipulation")}</input>
+      </label>
+    </li>
+    <li>
+      <label>
+        <input type="radio" name="reason" value="personal information">${_("personal information")}</input>
+      </label>
+    </li>
+    <li>
+      <label>
+        <input type="radio" name="reason" value="sexualizing minors">${_("sexualizing minors")}</input>
+      </label>
+    </li>
+    <li>
+      <label>
+        <input type="radio" name="reason" value="breaking reddit">${_("breaking reddit")}</input>
+      </label>
+    </li>
+    <li>
+      <label>
+        <input type="radio" name="reason" value="other">
+          ${_("other (max %(num)s characters):") % dict(num=100)}
+        </input>
+      </label>
+      <input name="other_reason" value="" maxlength="100" type="text" disabled="disabled"></input>
+    </li>
+  </ol>
+  <button type="button" class="btn submit-report" disabled="disabled">
+    ${_("submit")}
+  </button>
+  <button type="button" class="btn cancel-report-thing">
+    ${_("cancel")}
+  </button>
+  <span class="status"></span>
+  ${error_field("TOO_LONG", "reason", "span")}
+</div>