diff --git a/r2/r2/public/static/gold/sample-filterall.png b/r2/r2/public/static/gold/sample-filterall.png
new file mode 100644
index 000000000..caecdac2d
Binary files /dev/null and b/r2/r2/public/static/gold/sample-filterall.png differ
diff --git a/r2/r2/templates/goldinfopage.html b/r2/r2/templates/goldinfopage.html
index a4a7198b6..5dce9ca87 100644
--- a/r2/r2/templates/goldinfopage.html
+++ b/r2/r2/templates/goldinfopage.html
@@ -55,6 +55,11 @@
         <a class="postcard-button" href="#postcard"><img src="${static('gold/stamp.png')}" alt=""> ${_('send us a postcard')}</a>
       </div>
     </header>
+    ${feature_item(static('gold/sample-filterall.png'),
+      _(
+        "# Filter specific subreddits from /r/all.\n"
+        "Are there subreddits you don't want to see? Customize /r/all by removing them."
+      ), 'new')}
     ${feature_item(static('gold/sample-morecomments.png'),
       _(
         '# More subreddits and comments per page.\n'